Today's is a federal holiday where I live but it's definitely one of those holidays that always sneaks up on me since there's no one to give me the day off.
So it's not a great day for direct outreach to your prospects, but it is a perfect day for research. Here are a few things to research:
What are you doing today for Marketing Monday?
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About Ilise Benun
Ilise Benun is a national speaker and founder of Marketing Mentor and the Creative Freelancer Conference (with HOW Magazine). She works closely with creative professionals who are serious about growing their business. She is the author of several books including, “The Creative Professional’s Guide to Money: How to Think About It, How to Talk About It and What to Do About It,” (HOW Books 2011), “The Designer’s Guide to Marketing and Pricing,” “Stop Pushing Me Around: A Workplace Guide for the Timid, Shy and Less Assertive,” "Public Relations for Dummies, and “The Art of Self Promotion. Sign up for her free Quick Tips from Marketing Mentor here: www.marketing-mentortips.com
- Reading blogs and articles in my target market
- Researching new prospect's websites and contact names
- Writing the new content for my website to be updated soon