This is a question my clients are constantly trying to answer.
The simple answer is "no," of course. But most situations aren't that simple.
In her own attempt to answer, illustrator and typographer, Jessica Hische, has created a flowchart called "Should I Work for Free?" of the complexity involved.
Which one do you identify with the most?
[via Tim Read via Tim Goldman via Taxi]
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About Ilise Benun
Ilise Benun is a national speaker and founder of Marketing Mentor and the Creative Freelancer Conference (with HOW Magazine). She works closely with creative professionals who are serious about growing their business. She is the author of several books including, “The Creative Professional’s Guide to Money: How to Think About It, How to Talk About It and What to Do About It,” (HOW Books 2011), “The Designer’s Guide to Marketing and Pricing,” “Stop Pushing Me Around: A Workplace Guide for the Timid, Shy and Less Assertive,” "Public Relations for Dummies, and “The Art of Self Promotion. Sign up for her free Quick Tips from Marketing Mentor here: www.marketing-mentortips.com
This is a question my clients are constantly trying to answer.
I LOVE the chart and you are quite right there are not many good reasons to work for free. 9 times out of 10 it's "friends" and family looking for a handout. My favorite by far is the "great exposure line" or "portfolio piece."
Your chart is very funny and sooo.. right! Except sometimes it's the Mother having to do it for free for the child......what's the comment on that situation? How many times do you hear "it'll look good in your portfolio"?