CFC 2012: Confidence and Client Communication

The 5th Annual Creative Freelancer Conference, June 21-22 in Boston is rapidly approaching and the early bird deadline extended to April 30!

For today’s podcast interview with a speaker, we have consultant, Marcia Hoeck, giving us a preview of her session, Skillful Communication with Clients.

Q: Do you think communication problems stem from a lack of confidence?

Marcia: Confidence isn’t something that comes naturally to creative people. We have great confidence in our work, and we know the value of our work, and we have great confidence in our ability to do the work, but we often can’t show that confidence when communicating our role in the process. We don’t come off as confident in selling situations, or when defending our pricing.

That often comes off as to prospective clients as a lack of competence. They think we can’t do the work because we can’t defend it, because we can’t talk about ourselves…

To hear more about how to convey more confidence, listen to our 11-minute interview here.

And please join us at CFC this year in Boston. You can use your Big Ticket pass to catch this CFC session – or sign up for CFC on its own. If you aren’t yet registered for CFC, sign up here and take advantage of the bundle of bonuses we've rounded up, including:

(Already registered? Don't worry, we'll automatically send it to you.)

And listen to the rest of the podcast interview series with our speakers, including Dyana Valentine, Mark O’Brien of Newfangled.com, Shane Pearlman and Ed Gandia of International Freelancers Academy, Cameron Foote of Creative Business, Alan Murabayashi, and Sarah Durham.

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About Ilise Benun

Ilise Benun is a national speaker and founder of Marketing Mentor and the Creative Freelancer Conference (with HOW Magazine). She works closely with creative professionals who are serious about growing their business. She is the author of several books including, “The Creative Professional’s Guide to Money: How to Think About It, How to Talk About It and What to Do About It,” (HOW Books 2011), “The Designer’s Guide to Marketing and Pricing,” “Stop Pushing Me Around: A Workplace Guide for the Timid, Shy and Less Assertive,” "Public Relations for Dummies, and “The Art of Self Promotion. Sign up for her free Quick Tips from Marketing Mentor here: www.marketing-mentortips.com
This entry was posted in CFC, Communicating, Featured, Freelance Graphic & Web Design, Inspiration, Speakers and tagged . Bookmark the permalink.

One Response to CFC 2012: Confidence and Client Communication

  1. I'll share my weird confidence booster: I often work at home in jeans, a tee and bare feet. But without fail, every time I get on the phone with a client, I always wear shoes. No, they can't see me, but I feel more put together and I swear it comes through in the conversation or negotiation.

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