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Category Archives: Communicating
Which LinkedIn Apps to Use?
Social media makes you seem to be all over the place and LinkedIn apps are especially good for creative professionals and their marketing. Continue reading
Do open rates matter?
My recent newsletter had one of my lowest open rates yet. But its subject line -- Tired of Waiting for Copy? -- was also the most targeted to my ideal audience. Continue reading
When the client becomes the "art director"
Many freelance designers go out on their own to be their own “art director,” but what happens when your client assumes that role? Continue reading
From Commuting to Telecommuting
Jeremy Flagg, our guru on eco-friendly freelancing, describes how he persuades clients to use Skype so he doesn't have waste time traveling. Continue reading
Project Management, Accountability and Web design
DesignCasts for Sept. and Octboer with Patrick O'Neill, Luke Mysse and Jennifer Miller. Continue reading
Can technology save creatives?
Our partner, The Freelancers Union, is pitching a panel idea for SXSW 2012 and needs your vote. The idea,“Frontier Justice: Can Technology Save Creatives?” proposes a panel featuring awesome thinkers and doers like Etsy, Loosecubes, SnapGoods, Jim Gilliam, and Sara Horowitz, founder of Freelancers Union. Continue reading
Shake the funk by helping
Sometimes when things get tough, I get into this whining mood and it really becomes a pity party, table for one. It can happen to the best of us, but how do we find a way out? Continue reading
2 Arguments for Hiring a Copywriter
Having good copy is as important as having good design. It’s something that we as designers should bring to the table when we can because it shows we are more than just pixel pushers. We are helping the client grow their business and that makes us harder to replace than some online service. Continue reading
Are Freelancers Automatically Entrepreneurs?
Is every freelancer also an entrepreneur? If you're self employed, does that mean you're an entrepreneur? Continue reading
Invest in Yourself
A service company is a human-centric business. As a company owner or leader, you should invest in the people that work for you.
With a culture of one, it’s a little different because you are on your own. But I would argue that “your people” in this case is simply yourself. If you want to build a better brand for your freelance self, you need to make an investment. Continue reading

