Author Archives: Alisa Bonsignore

About Alisa Bonsignore

By day, you can find Alisa clarifying complex ideas, helping medical, high tech and healthcare IT companies speak to their customers in a voice that they understand. By night, she raises a preschooler, trains for half marathons with Team in Training, and writes for http://www.WhatWouldBettyDo.com.

Networking Tips for Freelancers

Alisa Bonsignore

Networking tips for you: the person who would rather endure a root canal than speak to a stranger at a cocktail party. Continue reading

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Talk Talk Talk: The Update

Copywriter, Alisa Bonsignore, does her first speaking engagement for the medical writing community and kicks a**! Continue reading

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Talk Talk Talk

As freelancers, we spend so much of our time alone, inside our own heads doing our creative thing. That’s why at the end of last year, I set a goal for myself: in 2011 I would do more public speaking, more putting myself in the center of things. Continue reading

Posted in All Posts, CFC, Freelance Writing, Freelancers Union, Freelancing, Self-Promotion | Tagged , , | 4 Comments

Something Bigger Than You

As a freelancer, it’s so easy to get caught up in the day-to-day grind, focusing on clients and deadlines to the exclusion of everything else. It happens more than we’d like to admit. That’s why, for me, it’s been incredibly important to be part of something bigger than myself. Continue reading

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Sick Days, or Why I Work Ahead of Deadlines

You will never, ever find me working on a project on deadline day. I work as far in advance as reasonably possible. Recently, I was reminded of why. Continue reading

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Get Out

You should go to Costco right now. Yes, I know you think I’m crazy. Why would you drop everything and go to Costco in the middle of the day? Continue reading

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Growing the Business or Myself?

The beauty of being independent is that it doesn’t have to be all or nothing like it would be with a corporate job. I don’t have to quit my writing work while I explore new opportunities. I already blog for fun over at WhatWouldBettyDo.com. Could I turn that into something more? There’s no reason why I can’t try, or even test the waters with something else entirely. Continue reading

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What Are You Reading?

Here are a few of the books that I’ve plowed through since early December. Before you gasp at the length of the list (particularly since it includes a massive Stephen King title), remember that I did take a two-week vacation at the end of last year. Continue reading

Posted in Freelance Graphic & Web Design, Freelance Illustration, Freelance Writing, Inspiration, Time Management, Work Life Balance, Writing | Tagged | 2 Comments

Quick Tip: Old-Fashioned Invoice Tracking

Whenever my check comes in, I staple the check stubs or EFT confirmation emails onto the paper invoices. It’s my sanity check and paper backup of every invoice I’ve ever submitted. At the end of the year, I stuff them into a large envelope and toss them in an archive drawer, there for referencing if my friendly local Internal Revenue agent ever decides to have a chat with me. Or if my spreadsheet decides to give up the ghost. Continue reading

Posted in All Posts, Freelance Graphic & Web Design, Freelance Illustration, Freelance Writing, Resources, Tools of the trades | Tagged , | 3 Comments

Day Care: Investing In My Business

There’s this strange belief that because I’m physically at home, my child should be with me, an idea that no one would ever even consider if I worked in an offsite office. Continue reading

Posted in All Posts, Client Relations, Freelance Graphic & Web Design, Freelance Illustration, Freelance Photography, Freelance Writing, Growing Your Business, Work Life Balance | Tagged , , | 7 Comments