Author Archives: Alisa Bonsignore

About Alisa Bonsignore

By day, you can find Alisa clarifying complex ideas, helping medical, high tech and healthcare IT companies speak to their customers in a voice that they understand. By night, she raises a preschooler, trains for half marathons with Team in Training, and writes for http://www.WhatWouldBettyDo.com.

Time to Talk at CFC? You bet!

Alisa Bonsignore

That’s the beauty of CFC (June 22-24 in San Francisco). The speakers will be sitting at the tables with you, milling around in the hallways with you, Netwalking with you, hanging out at the bar with you. Many of us will be sticking around for HOW after CFC is over. And some of us (me!) will be stocked with really good chocolate to help you overcome your fear of talking business with strangers. Business is scary. Ghirardelli chocolate is not. Continue reading

Posted in All Posts, CFC, Client Relations, Freelance Writing, Freelancing, Growing Your Business, Networking | Tagged , , | Leave a comment

Women Working From Home? It Must Be Nice

Alisa Bonsignore

From copywriter, Alisa Bonsignore, a rant and a question about the perceptions of women and men who work from home. Continue reading

Posted in All Posts, Freelance Writing, Freelancing, Work Life Balance | Tagged , | 6 Comments

Breaking My Own (Email) Rules

Alisa Bonsignore

Does successful work-life balance mean you don't respond to email outside of business hours? Here are copywriter Alisa Bonsignore's rules (and exceptions). Continue reading

Posted in All Posts, Client Relations, Freelance Writing, Freelancing, Time Management | Tagged , , | 2 Comments

How Not To Connect On LinkedIn

Copywriter and CFC veteran, Alisa Bonsignore, suggests what exactly to say when connecting on LinkedIn. Continue reading

Posted in All Posts, CFC, Connecting, Freelance Graphic & Web Design, Freelance Writing, Marketing Monday | Tagged , | 2 Comments

What you missed at CFC 2012

Alisa Bonsignore

Veteran CFC attendee, Alisa Bonsignore, recaps what you need to know (and do) if you missed CFC this year. Continue reading

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Networking Tips for Freelancers

Alisa Bonsignore

Networking tips for you: the person who would rather endure a root canal than speak to a stranger at a cocktail party. Continue reading

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Talk Talk Talk: The Update

Copywriter, Alisa Bonsignore, does her first speaking engagement for the medical writing community and kicks a**! Continue reading

Posted in All Posts, Freelance Marketing, Growing Your Business | Tagged | 2 Comments

Talk Talk Talk

As freelancers, we spend so much of our time alone, inside our own heads doing our creative thing. That’s why at the end of last year, I set a goal for myself: in 2011 I would do more public speaking, more putting myself in the center of things. Continue reading

Posted in All Posts, CFC, Freelance Writing, Freelancers Union, Freelancing, Self-Promotion | Tagged , , | 4 Comments

Something Bigger Than You

As a freelancer, it’s so easy to get caught up in the day-to-day grind, focusing on clients and deadlines to the exclusion of everything else. It happens more than we’d like to admit. That’s why, for me, it’s been incredibly important to be part of something bigger than myself. Continue reading

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Sick Days, or Why I Work Ahead of Deadlines

You will never, ever find me working on a project on deadline day. I work as far in advance as reasonably possible. Recently, I was reminded of why. Continue reading

Posted in All Posts, Freelancing, Time Management | Tagged , | 4 Comments